Why Retail Stores should Sell Online
From Bricks to Clicks Many business owners that have a retail location want to move into the online world. And this makes sense for a lot of reasons. First, even when your store is not open, you can still be making sales 24/7, 365 days a year. Second, depending on your lease, if you are…
Is your web designer putting your business at risk?
Can you imagine losing the ability to take credit cards at your store? How much business would you lose? I have seen some of my customers, if they couldn’t take credit cards, they would lose 70% of their business. I mention this because, unlike a normal “informational website” that you build to blog and tell…
Why Mobile Matters for your ecommerce site
Unless you have been living under a rock, you will know that mobile is a huge business. Between people getting rid of their landlines, to Instagram and mobile shopping, having a website that is optimized for mobile is key. In fact, a few statistics. · Most of my customers are seeing more then half their…
Are you a programmer or a business owner?
Often I hear arguments for or against certain platforms to use for our e-commerce website. Most arguments revolve around control or open source. But ultimately, you have to ask yourself, are you a business owner, or are you a programmer? A Programmer A programmer will always put you on a self hosted shopping cart system…
Ecommerce Case Study
As e-commerce has become popular option for businesses and individuals to sell their goods, I have seen first hand what can happen when an inexperienced marketer tries to build a website for their customers. In this case study, I am going to share with you an experience where I took an ecommerce site that, after…